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Online Results (63)
1.
Applied marketing analytics using R
Author
Yildirim, Gokhan
Published
Thousand Oaks, Calif. : SAGE, 2023.
Location
MARX Library >> HF5415.1263 .Y553 2023 (LC)
Format
Books
2.
Busting silos
Author
Carpio, Hillary
Published
[Place of publication not identified] : Ascent Audio, 2023.
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
3.
Marketiing for small B2B businesses : how content creates marketing muscle and powers traditional and digital marketing
Author
Schulkind, Andrew
Published
[S.l.] : Apress, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Power in business relationships : dynamics, strategies and internationalisation
Author
Siemieniako, Dariusz
Published
Abingdon, Oxon ; New York, NY : Routledge, 2023.
©2023
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
A customer-oriented manager for B2B services
Author
Mathieu, Valérie
Published
London, UK : ISTE, Ltd. ; Hoboken, NJ : Wiley, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
6.
Hyperconsumption corporate marketing vs. the planet
Author
Hastings, Gerard (Professor)
Published
New York : Routledge, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
7.
International journal of management, marketing, and decision sciences
Published
Ruston, Louisiana : Academy of Business and Public Administration Disciplines, 2021-
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
8.
Category creation : how to build a brand that customers, employees, and investors will love
Author
Kennada, Anthony, 1986-
Published
Hoboken, New Jersey : Wiley, [2020]
Online
Streaming audio
Location
Yale Internet Resource >> None
Format
Audio / Online
9.
Category creation : how to build a brand that customers, employees, and investors will love
Author
Kennada, Anthony, 1986-
Published
Hoboken, New Jersey : Wiley, [2020]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
10.
The emergence of practitioner-scholar research
Published
Bradford, West Yorkshire : Emerald Publishing Limited, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
11.
Account-Based Marketing and Sales : How to Improve Lead Generation and Sell More by Targeting the Companies That Will Grow Your Business
Author
Golec, Chris
Published
Newark : John Wiley & Sons, Incorporated, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
12.
Account-based marketing : how to target and engage the companies that will grow your revenue
Author
Golec, Chris
Published
Hoboken, New Jersey : Wiley, [2019]
©2019
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
13.
Developing insights on branding in the B2B context : case studies from business practice
Published
Bingley : Emerald Publishing Limited, 2018.
Location
MARX Library >> HF5415.1263 .D484 2018 (LC)
Format
Books
14.
Lean content marketing : Gross denken, schlank starten : Praxisleitfaden für das B2B-Marketing
Author
Hirschfeld, Sascha Tobias von
Published
Heidelberg : O'Reilly : dpunkt.verlag, [2018]
©2018
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
15.
Organizing marketing and sales : mastering contemporary B2B challenges
Published
Bingley, UK : Emerald Publishing Limited, 2018.
Location
MARX Library >> HF5415.1263 .O74 2018 (LC)
Format
Books
16.
The revenue acceleration rules : supercharge sales and marketing through artificial intelligence, predictive technologies, and account-based strategies
Author
Upadhyay, Shashi, 1970-
Published
Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
Location
MARX Library >> HF5415.1263 .U63 2018 (LC)
Format
Books
17.
Account based marketing for dummies
Author
Vajre, Sangram
Published
Hoboken, NJ : John Wiley & Sons, [2016]
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
18.
Business, industrial marketing and uncertainty
Published
[Bradford, England] : Emerald Group Publishing Limited, 2016.
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
19.
Predictable prospecting : how to radically increase your B2B sales pipeline
Author
Tyler, Marylou
Published
New York : McGraw-Hill, [2016]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
20.
Resource redeployment and corporate strategy
Published
United Kingdom : Emerald, 2016.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
21.
Business development for dummies
Author
Kennedy, Anna
Published
Chichester, West Sussex : John Wiley and Sons, Inc., 2015.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
The complete guide to B2B marketing : new tactics, tools, and techniques to compete in the digital economy
Author
King, Kim Ann
Published
Upper Saddle River, New Jersey : Pearson Education, [2015]
©2015
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
23.
Business-to-business marketing / by: Richard K. Miller and Kelli Washington
Published
Loganville, GA : Richard K. Miller & Associates, [2014]-
Miramar, FL : Richard K. Miller & Associates
Online
Online resource, archived issues
Online resource, current year if available
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
24.
Die deutsche Windindustrie auf dem internationalen Markt : Erfolgsfaktoren für Unternehmen
Author
Keller, Sarina
Published
München : Oekom, [2014]
Location
Library Shelving Facility (LSF) >> HD9502.5.W553 G37 2014 (LC)
Format
Books
25.
Field guide to case study research in business-to -business marketing and purchasing
Published
Bingley, England : Edward Elgar, 2014.
©2014
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
26.
Field Guide to Case Study Research in Business-to-Business Marketing and Purchasing .
Author
Woodside, Arch
Published
Bingley Emerald Group Publishing Limited 2014
Location
MARX Library >> HF5410 A3 2014
Format
Books
27.
Pitching & closing : everything you need to know about business development, partnerships, and making deals that matter
Author
Taub, Alexander
Published
New York : McGraw-Hill Education, ©2014.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
28.
The pricing of industrial services
Author
Reen, Natalia, 1967-
Published
Åbo, Finland : Åbo Akademi University Press, 2014
Location
Library Shelving Facility (LSF) >> HF5416.5 .R44 2014 (LC)
Format
Books
29.
Social media marketing im B2B
Author
Beilharz, Felix
Published
[Cologne, Germany] : O'Reilly Verlag GmbH, 2014.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
30.
Strumenti e percorsi di marketing aziendale e del territorio
Published
Milano, Italy : FrancoAngeli, c2014.
Location
SML, Stacks, LC Classification >> HF5415 .S87X 2014 (LC)
Format
Books
31.
Dalle storie alla storia d'impresa : memoria, comunicazione, heritage
Author
Martino, Valentina
Published
[Acireale] : Bonanno editore, [2013]
Location
Library Shelving Facility (LSF) >> HD2864 .M37X 2014 (LC)
Format
Books
32.
Deep knowledge of B2B relationships within and across borders
Published
United Kindom : Emerald, 2013
Location
MARX Library >> HF5410 .A36 20 (LC)
Format
Books
33.
Marketing strategy for small- to medium-sized manufacturers a practical guide for generating growth, profit, and sales
Author
France, Charles E.
Published
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2013.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
34.
Strategies for international industrial marketing the management of customer relationships in European industrial markets
Published
Oxfordshire, England ; New York : Routledge, 2013, c1986.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
35.
B2B digital marketing
Author
Miller, Michael, 1958-
Published
Indianapolis : Que, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
36.
Business marketing face to face the theory and practice of B2B
Author
Fill, Chris
Published
Oxford : Goodfellow Publishers Ltd., 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
37.
Business-to-business marketing management : strategies, cases and solutions
Published
Bingley, UK : Emerald Group Pub., c2012.
Location
Library Shelving Facility (LSF) >> HF5410 .A36 18 (LC)
Format
Books
38.
Complete B2B online marketing
Author
Ginty, Maura
Published
Hoboken, N.J. : J. Wiley & Sons, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
39.
Complete B2B online marketing
Published
Hoboken, N.J. : John Wiley & Sons, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
40.
IT-Unternehmensarchitektur : Von der Geschäftsstrategie zur optimalen IT-Unterstützung
Author
Keller, Wolfgang
Published
dpunkt.verlag, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
41.
IT-Verkaufsberatung in der Praxis : Wie Sie als IT-Spezialist Ihre Ideen und Produkte erfolgreich vermarkten
Author
Rammlmair, Alex
Published
dpunkt.verlag, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
42.
Maximizing lead generation : the complete guide for B2B marketers
Author
Stevens, Ruth P. (Ruth Palmer)
Published
Indianapolis, Ind. : Que, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
43.
Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management
Author
Gentner, Friedrich
Published
Hamburg : Diplomica Verlag, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
44.
International journal of business, marketing, and decision sciences
Published
Ruston, LA : International Academy of Business and Public Administration Disciplines
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
45.
Marketing of industrial goods
Author
Cherunilam, Francis
Published
Mumbai [India] : Himalaya Pub. House Pvt. Ltd., 2008.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
46.
Business-to-business marketing practices in China
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
47.
Business to business services multiple markets and multi-disciplinary perspectives for the twenty-first century
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
48.
Challenging business relationships
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
49.
Celebrating 20 years of publishing B2B research
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
50.
IMP journal
Published
[Norway] : IMP Group
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
51.
Reflections on business-to-business marketing in the twenty-first century
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
52.
Relationship theory and business markets
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
53.
RKMA market research handbooks
Published
Miramar, FL : Richard K. Miller & Associates
Loganville, GA : Richard K. Miller & Associates
Online
Online database, archive
Location
Yale Internet Resource >> None
Format
Databases / Journals & Newspapers / Online
54.
Strategic relevance of the marketing-sales interface
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
55.
Journal of business & industrial marketing Vol. 20, No. 4/5, Doing business in a digital world
Published
Bradford, England : Emerald Group Publishing, c2005.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
56.
Secure production deployment of B2B solutions using WebSphere business integration connect
Author
Putte, Geert van de
Published
San Jose, California : IBM Corporation, [2005]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
57.
Secure production deployment of B2B solutions using WebSphere business integration connect
Published
Research Triangle Park, N.C. : IBM Corp., International Technical Support Organization, c2005.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
58.
Business-to-business marketing in Latin America
Published
Bradford, England : Emerald Group Publishing, c2004.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
59.
The industrial marketing and purchasing group and international marketing
Published
[Bradford, England] : Emerald Group Pub., 2004.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
60.
Zhongguo chan ye jing zheng li bao gao
Title
中国产业竞争力报告
Published
Shanghai : Shanghai ren min chu ban she, 2004.
Location
SML, Stacks, LC Classification >> HD427.95 Z45443X 2004 (LC)
Format
Books
61.
Business marketing in the decade ahead the key challenges we face
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
62.
Distribution in Japan
Published
Oxford, England ; New York : Oxford University Press, 2002.
Location
Library Shelving Facility (LSF) >> HF5415.129 D568X 2002 (LC)
Format
Books
63.
Journal of business & industrial marketing Vol. 17, No. 4, Organizational learning and industrial marketing
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
64.
Journal of business & industrial marketing Vol. 17, No. 6, Marketing practices in Africa
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
65.
Making markets : how firms can design and profit from online auctions and exchanges
Author
Kambil, Ajit, 1962-
Published
Boston, Mass. : Harvard Business School Press, c2002.
Location
Library Shelving Facility (LSF) >> HF5415.1265 K358X 2002 (LC)
Format
Books
66.
Making markets : how firms can design and profit from online auctions and exchanges
Author
Kambil, Ajit, 1962-
Published
Boston, Mass. : Harvard Business School Press, c2002.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
67.
Data warehousing and business intelligence for e-Commerce
Author
Simon, Alan R.
Published
San Francisco : Morgan Kaufmann, ©2001.
©2001
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
68.
Data warehousing and business intelligence for e-Commerce
Author
Simon, Alan R.
Published
San Francisco : Morgan Kaufmann, ©2001.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
69.
Driving in the fast lane : competitiveness progress in the South African automotive components industry : findings from the 2001 follow-up study
Author
Barnes, Justin
Published
Durban : Industrial Restructuring Project, School of Development Studies (SDS), University of Natal [2001]
Location
SML, Stacks, LC Classification >> HD9710.3.S622 B3734 2001 (LC)+ Oversize
Format
Books
70.
E-Business and supply chain management in the automotive industry : preliminary findings from the Eastern Cape and KwaZulu-Natal Benchmarking Club pilot surveys
Author
Moodley, Sagren
Published
Durban : University of Natal, Industrial Restructuring Project, School of Development Studies (SDS), [2001]
Location
Library Shelving Facility (LSF) >> HD9710 S74 M66 2001 (LC)+ Oversize
Format
Books
71.
Entry strategies and growth in foreign markets : texts and cases in the Indian context
Author
Chaudhuri, Shekhar
Published
New Delhi ; New York : Oxford University Press, 2001.
Online
Table of contents
Location
Library Shelving Facility (LSF) >> HF1416 .C43X 2001 (LC)
Format
Books
72.
B to B
Published
Chicago, Ill. : Crain Communications
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
73.
B to B.
Published
Chicago, Ill. : Crain Communications, c2000-
Location
MARX Library, Current Journals >> Shelved by title
Format
Journals & Newspapers
74.
Marketing im japanischen Investitionsgüter-Produktgeschäft
Author
Böttcher, Markus
Published
Wiesbaden : Deutscher Universitätsverlag, [1999]
Location
SML, Stacks, LC Classification >> HF1416.6.G3 B688 1999 (LC)
Format
Books
75.
52 topik pemasaran praktis Indonesia
Author
Sonni
Published
Surabaya : Hasil kerja sama MarkPlus Professional Service dengan PT Elex Media Komputindo, Kelompok Gramedia, Jakarta, c1998.
Location
Library Shelving Facility (LSF) >> HF5415.1263 S62X 1998 (LC)
Format
Books
76.
Business networks in Japan : supplier-customer interaction in product development
Author
Laage-Hellman, Jens
Published
London ; New York : Routledge, 1997.
Location
Library Shelving Facility (LSF) >> HF5415.1263 L3X 1997 (LC)
Format
Books
77.
Business networks in Japan supplier-customer interaction in product development
Author
Laage-Hellman, Jens
Published
London ; New York : Routledge, 1997.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
78.
Business marketing : an interaction and network perspective
Published
Boston : Kluwer Academic Publishers, c1995.
Location
Library Shelving Facility (LSF) >> HF5415.1263 B865X 1995 (LC)
Format
Books
79.
Advertising age's business marketing
Published
Chicago, Ill. : Crain Communications, ©1994-©1999.
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
80.
Role switching in network : case on a supplier of customized systems
Author
Väänänen, Teemu
Published
Helsinki : Helsingin kauppakorkeakoulun, 1994.
Location
Library Shelving Facility (LSF) >> HD69 S8 V326X 1994 (LC)
Format
Books
81.
Standort Singapur : Ausgangspunkt für die Marktbearbeitung Südostasiens
Author
Breuer, Jörg
Published
Wiesbaden : Deutscher Universitäts Verlag, c1994.
Location
Library Shelving Facility (LSF) >> HF1416.6 S55 B74X 1994 (LC)
Format
Books
82.
Business-to-business direct marketing : proven direct response methods to generate more leads and sales
Author
Bly, Robert W.
Published
Lincolnwood, Ill. : NTC Business Books, c1993 (1994 printing)
Location
Library Shelving Facility (LSF) >> HF5415.1263 B58X 1993 (LC)
Format
Books
83.
Journal of business-to-business marketing
Published
Binghamton, NY : Best Business Books, ©1992-
[New York] : Taylor & Francis Group
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
84.
Advances in business marketing & purchasing
Published
Greenwich, Conn. : JAI Press, c1992-
Location
Library Shelving Facility (LSF) >> HF5410 A36 (LC)
Format
Journals & Newspapers
85.
Business marketing management : a strategic view of industrial and organizational markets
Author
Hutt, Michael D.
Published
Fort Worth : Dryden Press, c1992.
Location
Library Shelving Facility (LSF) >> HF5415.13 H87X 1992 (LC)
Format
Books
86.
Business marketing management : a strategic view of industrial and organizational markets
Author
Hutt, Michael D.
Published
Fort Worth : Dryden Press, c1992.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
87.
Industrial redeployment : expansion or slump in prospect
Author
Müller, Aleksander
Published
Warsaw : Warsaw School of Economics, Research Institute for Developing Economies, 1992, c1993.
Location
SML, Stacks, LC Classification >> HC59.7 M767X 1992 (LC)
Format
Books
88.
Going to market : distribution systems for industrial products
Author
Corey, E. Raymond
Published
Boston, Mass. : Harvard Business School Press, c1989.
Location
Library Shelving Facility (LSF) >> HF5415.129 C67 1989 (LC)
Format
Books
89.
Going to market : distribution systems for industrial products
Author
Corey, E. Raymond
Published
Boston, Mass. : Harvard Business School Press, c1989.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
90.
Abnehmerqualifizierung als Instrument des Technologie-Marketing : Personalentwicklung beim Kunden- eine Herausforderung für Anbieter innovativer Technologien
Published
Berlin : E. Schmidt, c1987.
Location
Library Shelving Facility (LSF) >> HF5415.1263 .A35 1987 (LC)
Format
Books
91.
Industrial purchasing strategies : recommendations for purchasing and marketing managers
Author
Woodside, Arch G.
Published
Lexington, Mass. : Lexington Books, c1987.
Location
SML, Stacks, LC Classification >> HD39.5 W66 1987 (LC)
Format
Books
92.
Advances in business marketing
Published
Greenwich, Conn. : JAI Press, c1986-c1990.
Location
Library Shelving Facility (LSF) >> HF5410 A36 (LC)
Format
Journals & Newspapers
93.
Journal of business & industrial marketing
Published
Bradford, England : MCB University Press ; Emerald Publishing Group
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
94.
Sales force performance
Published
Lexington, Mass. : Lexington Books, c1985.
Location
Library Shelving Facility (LSF) >> HF5439.5 S33 1985 (LC)
Format
Books
95.
Sales force performance
Published
Lexington, Mass. : Lexington Books, c1985.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
96.
A Strategic approach to business marketing
Published
Chicago, Ill. : American Marketing Association, c1985.
Location
Library Shelving Facility (LSF) >> HF5415 S82 1985 (LC)
Format
Books
97.
Winning and keeping industrial customers : the dynamics of customer relationships
Author
Jackson, Barbara B.
Published
Lexington, Mass. : Lexington Books, c1985.
Location
Library Shelving Facility (LSF) >> HF5415 J28 1985 (LC)
Format
Books
98.
Winning and keeping industrial customers : the dynamics of customer relationships
Author
Jackson, Barbara B.
Published
Lexington, Mass. : Lexington Books, c1985.
Online
Online book (login required)
Online book (login required)
Location
Internet Archive >> None
Format
Books
99.
Industrial marketing strategy
Author
Webster, Frederick E.
Published
New York : Wiley, c1984.
Location
Library Shelving Facility (LSF) >> HF5415 W358 1984 (LC)
Format
Books
100.
Industrial marketing strategy
Author
Webster, Frederick E.
Published
New York : Wiley, c1984.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books