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Subject: "Advertising."
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Current results range from 1754 to 2024

51.
International advertising expenditures
Published
New York.
Location
MARX Library >> HF5801 S72 (LC)+ Oversize
Format
Journals & Newspapers
52.
Advertising age
Published
[Chicago] Crain Communications Inc. [etc.]
Location
Library Shelving Facility (LSF) >> Shelved by title
Library Shelving Facility (LSF) >> Nfj10 +Ad94
Format
Journals & Newspapers
53.
Controversy advertising : how advertisers present points of view in public affairs : a worldwide study sponsored by International Advertising Association sustaining and organizational members
Author
International Advertising Association (1938-)
Published
New York : Hastings House, c1977.
Location
Library Shelving Facility (LSF) >> HF5828 I57 1977 (LC)
Format
Books
54.
Advertising in the broadcast media
Author
Heighton, Elizabeth J.
Published
Belmont, Calif. : Wadsworth Pub. Co., c1976.
Location
Library Shelving Facility (LSF) >> HF6146 R3 H37 (LC)+ Oversize
Format
Books
55.
Advertising in a digital age : best practices & tips for paid search and social media advertising
Author
Taylor, Gabriela
Published
[Place of publication not identified] : Global & Digital, [2012-2013]
Location
MARX Library >> HF6146.I58 T39 2012 (LC)
Format
Books
56.
Appraising research on advertising's economic impacts
Author
Albion, Mark S., 1951-
Published
Cambridge, Mass. : Marketing Science Institute, 1979.
Location
Library Shelving Facility (LSF) >> HF5821 A43 (LC)+ Oversize
Format
Books
57.
Seminar on the Business of Advertising, Barcelona (Spain), 14th-17th June 1978
Author
Seminar on the Business of Advertising (1978 : Barcelona)
Published
Amsterdam : ESOMAR, 1978.
Location
Library Shelving Facility (LSF) >> HF5821 S455 1978 (LC)
Format
Books
58.
Journal of advertising
Published
[Athens, Ga. etc., Board of Directors, American Academy of Advertising, etc.]
Location
Library Shelving Facility (LSF) >> Shelved by title
Format
Journals & Newspapers
59.
Humor in advertising : a comprehensive analysis
Author
Gulas, Charles S., 1962-
Published
Armonk, N.Y. : M.E. Sharpe, Inc., c2006.
Online
Table of contents
Location
Library Shelving Facility (LSF) >> HF5821 .G87X 2006 (LC)
Format
Books
60.
The advertising controversy : evidence on the economic effects of advertising
Author
Albion, Mark S., 1951-
Published
Boston, Mass. : Auburn House Pub. Co., c1981.
Location
Library Shelving Facility (LSF) >> HF5826.5 A43 (LC)
Format
Books
61.
Advertising directed at children ; Endorsements in advertising
Author
Organisation for Economic Co-operation and Development. Committee on Consumer Policy
Published
Paris : Organisation for Economic Co-operation and Development ; [Washington, D.C. : OECD Publications and Information Center, distributor], 1982.
Location
Library Shelving Facility (LSF) >> HF6161 C33 O74 (LC)
Format
Books
62.
Identifying opportunities for repetition minimization
Author
Batra, Rajeev
Published
Cambridge, Mass. : Marketing Science Institute, c1984.
Location
Library Shelving Facility (LSF) >> HF5827 B38 1984 (LC)+ Oversize
Format
Books
63.
Determinants of advertising intensity : a review of the marketing literature
Author
Farris, Paul
Published
Cambridge, Mass. : Marketing Science Institute, 1977.
Location
Library Shelving Facility (LSF) >> HF5821 F37 (LC)+ Oversize
Format
Books
64.
Advertising and societies : global issues
Author
Frith, Katherine Toland
Published
New York : Peter Lang, c2010.
Location
MARX Library >> HF5823 .F9826X 2010 (LC)
Format
Books
65.
Adweek
Published
[New York, N.Y. : A/S/M Communications,
Location
MARX Library, Current Journals >> Shelved by title
Format
Journals & Newspapers
66.
Advertising, competition, and public policy : a simulation study
Author
Bloom, Paul N.
Published
Cambridge, Mass. : Ballinger Pub. Co., c1976.
Location
Library Shelving Facility (LSF) >> HF5827 B575 (LC)
Format
Books
67.
Advertising culture and translation : from colonial to global
Published
Newcastle upon Tyne : Cambridge Scholars Publishing, 2017.
Location
MARX Library >> HF5821 .A28 2017 (LC)
Format
Books
68.
Advertising as culture
Published
Bristol, UK ; Chicago, USA : Intellect, 2013.
Location
MARX Library >> HF5821 .A38 2013 (LC)
Format
Books
69.
Persuasive advertising : evidence-based principles
Author
Armstrong, Jon Scott, 1937-
Published
Basingstoke : Palgrave Macmillan, c2010.
Location
MARX Library >> HF5823 .A798 2010
Format
Books
70.
Effective advertising : understanding when, how, and why advertising works
Author
Tellis, Gerard J., 1950-
Published
Thousand Oaks, Calif. : Sage Publications, c2004.
Online
Table of contents
Location
Library Shelving Facility (LSF) >> HF5823 .T273X 2004 (LC)
Format
Books
71.
Forbes critical mass
Published
New York, NY : Forbes, Inc. 1999-
Location
MARX Library, Current Journals >> Shelved by title
Format
Journals & Newspapers
72.
Direct marketing techniques : building your business using direct mail and direct response advertising
Author
Geller, Lois K., 1944-
Published
Menlo Park, Calif. : Crisp Publications, Inc. ; Lanham, MD [Distributed by] National Book Network, Inc., c1998.
Location
Library Shelving Facility (LSF) >> HF5416 I26 G47 1998 (LC)
Format
Books
73.
Major marketing campaigns annual
Published
Farmington Hills, MI : Gale Research, c1999-
Location
Library Shelving Facility (LSF) >> HF5837 M35X (LC)
Format
Journals & Newspapers
74.
Advertising media planning
Author
Sissors, Jack Zanville, 1919-
Published
Lincolnwood, Ill., USA : NTC Business Books, c1993.
Location
Library Shelving Facility (LSF) >> HF5826.5 S57X 1993 (LC)
Format
Books
75.
Journal of current issues and research in advertising
Published
Clemson, SC : CtC Press, c1992-
Location
Library Shelving Facility (LSF) >> Shelved by title
Format
Journals & Newspapers