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1.
Economics of Innovation: The Case of Food Industry
Author
Galizzi, Giovanni
Published
Heidelberg : Physica-Verlag HD, 1996.
Online
https://yale.idm.oclc.org/login?URL=http://dx.doi.org/10.1007/978-3-642-50001-5
Location
Yale Internet Resource >> None
Format
Books / Online
2.
Political Marketing Alchemy The State of Opinion Research
Author
Turcotte, André
Published
Cham : Springer International Publishing : Imprint: Palgrave Pivot, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
3.
Public Branding and Marketing A Global Viewpoint
Published
Cham : Springer International Publishing : Imprint: Springer, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
4.
Political Marketing in the 2021 Canadian Federal Election
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2023.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
Branding for the public sector : creating, building and managing brands people will value
Author
Temporal, Paul
Published
Chichester, West Sussex : Wiley, 2015.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
6.
Branding for the public sector : creating, building and managing brands people will value
Author
Temporal, Paul
Published
Chichester, West Sussex : Wiley, 2015.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
7.
A research agenda for political marketing
Published
Northampton : Edward Elgar Publishing, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
8.
Political Marketing and Management in the 2020 New Zealand General Election
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
9.
The idea of political marketing
Published
Westport, Conn. : Praeger, 2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
10.
Political Branding in Turbulent times
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
11.
Leveraging Financial Markets for Development How KfW Revolutionized Development Finance
Author
Volberding, Peter
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
12.
Political Marketing in the 2019 Canadian Federal Election
Published
Cham : Springer International Publishing : Imprint: Palgrave Pivot, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
13.
The Indo-Pacific: Trump, China, and the New Struggle for Global Mastery
Author
Heydarian, Richard Javad
Published
Singapore : Springer Singapore : Imprint: Palgrave Macmillan, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
14.
Resource allocation in the public sector values, priorities, and markets in the management of public services
Author
Fisher, C. M. (Colin M.)
Published
New York : Routledge, 1998.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
15.
A Sketch of the World After the COVID-19 Crisis Essays on Political Authority, The Future of Globalization, and the Rise of China
Author
Caron, Jean-François
Published
Singapore : Springer Singapore : Imprint: Palgrave Macmillan, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
16.
Transforming Nations after the COVID-19 Pandemic A Humanitarian and Planetary Systems Perspective
Author
Caro, Denis H. J.
Published
Cham : Springer International Publishing : Imprint: Springer, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
17.
Transnational Sites of China's Cultural Diplomacy Central Asia, Southeast Asia, Middle East and Europe Compared
Published
Singapore : Springer Singapore : Imprint: Palgrave Macmillan, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
18.
Managing Chineseness Identity and Ethnic Management in Singapore
Author
Lee, Daphnee
Published
London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2017.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
19.
Donald Trump and the Branding of the American Presidency The President of Segments
Author
Cosgrove, Kenneth M.
Published
Cham : Springer International Publishing : Imprint: Palgrave Pivot, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
20.
Connectivity and Global Studies
Author
Nederveen Pieterse, Jan
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
21.
The political marketing game
Author
Lees-Marshment, Jennifer
Published
Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Political Marketing in the 2020 U.S. Presidential Election
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
23.
The New Challenge to Market Democracies The Political and Social Costs of Economic Stagnation
Author
Galston, William A. (William Arthur), 1946-
Published
Baltimore, Maryland : Project Muse, 2018 (Baltimore, Md. : Project MUSE, 2015)
Washington [District of Columbia] : Brookings Institution, [2014] (Baltimore, Md. : Project MUSE, 2015)
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
24.
Liberalism, justice, and markets a critique of liberal equality
Author
Macleod, Colin M. (Colin Murray), 1962-
Published
Oxford : Oxford University Press, 1998.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
25.
Nation branding and international politics
Author
Browning, Christopher S., 1974-
Published
Montreal ; Chicago : McGill-Queen's University Press, [2023]
Online
Online book
Location
Yale Internet Resource >> None Online resource
Format
Books / Online
26.
Images from paradise : the visual communication of the European Union's federalist utopia
Author
Salgo, Eszter
Published
New York ; Oxoford, [England] : Berghahn, 2017.
2017
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
27.
Journal of political marketing
Published
Binghamton, NY : Haworth Press
[Abingdon] : Taylor & Francis Group
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
28.
Lessons from Trump’s Political Communication How to Dominate the Media Environment
Author
Morini, Marco
Published
Cham : Springer International Publishing : Imprint: Palgrave Pivot, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
29.
Marketing the populist politician : the demotic democrat
Author
Busby, Robert
Published
Basingstoke [England] ; New York : Palgrave Macmillan, 2009.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
30.
Manual de marketing político : estrategias para una campaña exitosa
Published
Bogotá, D.C., Colombia : Ediciones USTA, [2017]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
31.
Corporate Social Responsibility, the Fight Against Corruption and Tax Behaviour
Author
Castelo Branco, Manuel
Published
Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2021.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
32.
Nation branding in modern history
Published
New York ; Oxford : Berghahn, 2018.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
33.
Political Marketing and Public Diplomacy by Pro-Israel and Pro-Palestinian Advocacy Groups
Author
Lim, Andrew
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
34.
Branding in governance and public management
Author
Eshuis, Jasper, 1972-
Published
New York : Routledge, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
35.
The Palgrave Encyclopedia of Interest Groups, Lobbying and Public Affairs
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
36.
Social Media and European Politics Rethinking Power and Legitimacy in the Digital Era
Published
London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2017.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
37.
Strategic Innovation in Russia Towards a Sustainable and Profitable National Innovation System
Author
Someren, Taco C. R. van
Published
Cham : Springer International Publishing : Imprint: Springer, 2017.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
38.
The Belt and Road Initiative An Old Archetype of a New Development Model
Published
Singapore : Springer Singapore : Imprint: Palgrave Macmillan, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
39.
Art and Sovereignty in Global Politics
Published
New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2017.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
40.
Singapore : identity, brand, power
Author
Tan, Kenneth Paul
Published
Cambridge : Cambridge University Press, 2018.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
41.
South-South Cooperation Beyond the Myths Rising Donors, New Aid Practices?
Published
London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2017.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
42.
Global and Regional Leadership of BRICS Countries
Published
Cham : Springer International Publishing : Imprint: Springer, 2016.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
43.
The marketing of the president : political marketing as campaign strategy
Author
Newman, Bruce I.
Published
Thousand Oaks, California : Sage Publications, [1994]
©1994
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
44.
China-India Relations Geo-political Competition, Economic Cooperation, Cultural Exchange and Business Ties
Published
Cham : Springer International Publishing : Imprint: Springer, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
45.
National institutions, international migration labour markets, welfare states and immigration policy
Author
Boräng, Frida
Published
London : Rowman & Littlefield International ; Colchester, United Kingdom : in partnership with the European Consortium for Political Research, [2018]
©2018
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
46.
Voters or consumers imagining the contemporary electorate
Published
Newcastle, U.K. : Cambridge Scholars Pub., 2008.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
47.
The Green New Deal and the future of work
Published
New York : Columbia University Press, [2022]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
48.
Civil War and Uncivil Development Economic Globalisation and Political Violence in Colombia and Beyond
Author
Maher, David
Published
Cham : Springer International Publishing : Imprint: Palgrave Macmillan, 2018.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
49.
Power Politics in Asia’s Contested Waters Territorial Disputes in the South China Sea
Published
Cham : Springer International Publishing : Imprint: Springer, 2016.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
50.
Un siecle de propagande? information, communication, marketing gouvernemental
Author
Bernier, Robert, 1951 January 3-
Published
Sainte-Foy, Quebec, Canada : Presses de l'Universite du Quebec, 2001. (Baltimore, Md. : Project MUSE, 2013)
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online