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Current results range from 1616 to 2023

1.
Applied marketing analytics using R
Author
Yildirim, Gokhan
Published
Thousand Oaks, Calif. : SAGE, 2023.
Location
MARX Library >> HF5415.1263 .Y553 2023 (LC)
Format
Books
2.
The emergence of practitioner-scholar research
Published
Bradford, West Yorkshire : Emerald Publishing Limited, 2020.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
3.
Developing insights on branding in the B2B context : case studies from business practice
Published
Bingley : Emerald Publishing Limited, 2018.
Location
MARX Library >> HF5415.1263 .D484 2018 (LC)
Format
Books
4.
Lean content marketing : Gross denken, schlank starten : Praxisleitfaden für das B2B-Marketing
Author
Hirschfeld, Sascha Tobias von
Published
Heidelberg : O'Reilly : dpunkt.verlag, [2018]
©2018
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
5.
Organizing marketing and sales : mastering contemporary B2B challenges
Published
Bingley, UK : Emerald Publishing Limited, 2018.
Location
MARX Library >> HF5415.1263 .O74 2018 (LC)
Format
Books
6.
Business, industrial marketing and uncertainty
Published
[Bradford, England] : Emerald Group Publishing Limited, 2016.
©2016
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
7.
Business marketing face to face the theory and practice of B2B
Author
Fill, Chris
Published
Oxford : Goodfellow Publishers Ltd., 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
8.
Marketing of industrial goods
Author
Cherunilam, Francis
Published
Mumbai [India] : Himalaya Pub. House Pvt. Ltd., 2008.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
9.
Business-to-business direct marketing : proven direct response methods to generate more leads and sales
Author
Bly, Robert W.
Published
Lincolnwood, Ill. : NTC Business Books, c1993 (1994 printing)
Location
Library Shelving Facility (LSF) >> HF5415.1263 B58X 1993 (LC)
Format
Books
10.
A Strategic approach to business marketing
Published
Chicago, Ill. : American Marketing Association, c1985.
Location
Library Shelving Facility (LSF) >> HF5415 S82 1985 (LC)
Format
Books
11.
Industrial marketing strategy
Author
Webster, Frederick E.
Published
New York : Wiley, c1984.
Location
Library Shelving Facility (LSF) >> HF5415 W358 1984 (LC)
Format
Books
12.
Industrial marketing strategy
Author
Webster, Frederick E.
Published
New York : Wiley, c1984.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
13.
Industrial marketing strategy
Author
Webster, Frederick E.
Published
New York : Wiley, c1979.
Location
MARX Library >> HF5415 W358 (LC)
Format
Books
14.
Industrial marketing : cases and concepts
Author
Corey, E. Raymond
Published
Englewood Cliffs, N.J. : Prentice-Hall, c1976.
Location
Library Shelving Facility (LSF) >> HF5415 C654 1976 (LC)
Library Shelving Facility (LSF) >> HF5415 C654 1976 (LC)
Format
Books
15.
Industrial marketing : cases and concepts
Author
Corey, E. Raymond
Published
Englewood Cliffs, N.J. : Prentice-Hall, c1976.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
16.
Class & industrial marketing
Published
[Chicago : G.D. Crain, 1927-1933]
Online
v.17 no.5 Mar 1927
v.17 no.6-12 Apr-Oct 1927
v.18 no.1-6 Nov 1927-Apr 1928
Location
HathiTrust Digital Library >> Online Resource
Format
Journals & Newspapers / Online
17.
Class : industrial & trade advertising
Published
Chicago : G.D. Crain, -1927.
Online
v.16 no.1 Nov 1925
v.16 no.2,4-7 Dec 1925-May 1926
v.16 no.8-12 June-Oct 1926
v.17 no.1-3 Nov 1926-Jan 1927
v.17 no.4 Feb 1927
v.17:pt.1 1927
v.17:pt.2 1927
v.18:pt.1 1927-1928
Location
HathiTrust Digital Library >> Online Resource
Format
Journals & Newspapers / Online
18.
A customer-oriented manager for B2B services
Author
Mathieu, Valérie
Published
London, UK : ISTE, Ltd. ; Hoboken, NJ : Wiley, 2022.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
19.
Account-Based Marketing and Sales : How to Improve Lead Generation and Sell More by Targeting the Companies That Will Grow Your Business
Author
Golec, Chris
Published
Newark : John Wiley & Sons, Incorporated, 2019.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
20.
Account-based marketing : how to target and engage the companies that will grow your revenue
Author
Golec, Chris
Published
Hoboken, New Jersey : Wiley, [2019]
©2019
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
21.
Challenging business relationships
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
22.
Celebrating 20 years of publishing B2B research
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
23.
Reflections on business-to-business marketing in the twenty-first century
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
24.
Relationship theory and business markets
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
25.
Strategic relevance of the marketing-sales interface
Published
Bradford, England : Emerald Group Publishing, c2006.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
26.
Business-to-business marketing in Latin America
Published
Bradford, England : Emerald Group Publishing, c2004.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
27.
Business marketing in the decade ahead the key challenges we face
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
28.
B to B
Published
Chicago, Ill. : Crain Communications, c2000-
Location
SML, Microform (Non-Circulating) >> Fiche filed as Business Marketing
Format
Journals & Newspapers / Microforms
29.
52 topik pemasaran praktis Indonesia
Author
Sonni
Published
Surabaya : Hasil kerja sama MarkPlus Professional Service dengan PT Elex Media Komputindo, Kelompok Gramedia, Jakarta, c1998.
Location
Library Shelving Facility (LSF) >> HF5415.1263 S62X 1998 (LC)
Format
Books
30.
Advertising age's business marketing
Published
Chicago, Ill. : Crain Communications, ©1994-©1999.
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
31.
Advertising age's business marketing
Published
Chicago : Crain Communications, 1994-
Location
SML, Microform (Non-Circulating) >> Fiche filed as Business Marketing
Format
Journals & Newspapers / Microforms
32.
Journal of business-to-business marketing
Published
Binghamton, NY : Best Business Books, ©1992-
[New York] : Taylor & Francis Group
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
33.
Advances in business marketing
Published
Greenwich, Conn. : JAI Press, c1986-c1990.
Location
Library Shelving Facility (LSF) >> HF5410 A36 (LC)
Format
Journals & Newspapers
34.
Business marketing
Published
[Chicago, Ill. : Crain Communications, c1983-
Location
SML, Microform (Non-Circulating) >> Shelved by title
Format
Journals & Newspapers / Microforms
35.
Industrial marketing research, techniques & practices
Author
Lee, Donald D., 1914-
Published
Westport, CT. : Technomic Pub. Co., c1978.
Location
Library Shelving Facility (LSF) >> HF5415.2 L386 (LC)
Format
Books
36.
Industrial marketing research, techniques & practices
Author
Lee, Donald D., 1914-
Published
Westport, CT. : Technomic Pub. Co., c1978.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
37.
B2Bmarketing biz
Published
[Warren, R.I.] : Marketingsherpa
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
38.
Power in business relationships : dynamics, strategies and internationalisation
Author
Siemieniako, Dariusz
Published
Abingdon, Oxon ; New York, NY : Routledge, 2023.
©2023
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
39.
The revenue acceleration rules : supercharge sales and marketing through artificial intelligence, predictive technologies, and account-based strategies
Author
Upadhyay, Shashi, 1970-
Published
Hoboken, New Jersey : John Wiley & Sons, Inc., [2018]
Location
MARX Library >> HF5415.1263 .U63 2018 (LC)
Format
Books
40.
Predictable prospecting : how to radically increase your B2B sales pipeline
Author
Tyler, Marylou
Published
New York : McGraw-Hill, [2016]
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
41.
Resource redeployment and corporate strategy
Published
United Kingdom : Emerald, 2016.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
42.
The complete guide to B2B marketing : new tactics, tools, and techniques to compete in the digital economy
Author
King, Kim Ann
Published
Upper Saddle River, New Jersey : Pearson Education, [2015]
©2015
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
43.
Social media marketing im B2B
Author
Beilharz, Felix
Published
[Cologne, Germany] : O'Reilly Verlag GmbH, 2014.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
44.
Strategies for international industrial marketing the management of customer relationships in European industrial markets
Published
Oxfordshire, England ; New York : Routledge, 2013, c1986.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
45.
B2B digital marketing
Author
Miller, Michael, 1958-
Published
Indianapolis : Que, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
46.
Business-to-business marketing management : strategies, cases and solutions
Published
Bingley, UK : Emerald Group Pub., c2012.
Location
Library Shelving Facility (LSF) >> HF5410 .A36 18 (LC)
Format
Books
47.
Complete B2B online marketing
Author
Ginty, Maura
Published
Hoboken, N.J. : J. Wiley & Sons, ©2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
48.
Complete B2B online marketing
Published
Hoboken, N.J. : John Wiley & Sons, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
49.
Business to business services multiple markets and multi-disciplinary perspectives for the twenty-first century
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
50.
Journal of business & industrial marketing Vol. 20, No. 4/5, Doing business in a digital world
Published
Bradford, England : Emerald Group Publishing, c2005.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
51.
Journal of business & industrial marketing Vol. 17, No. 4, Organizational learning and industrial marketing
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
52.
Supply Chain Redesign: Transforming Supply Chains into Integrated Value Systems
Author
Handfield, Robert
Published
[Place of publication not identified] : Pearson, 2002.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
53.
Winning and keeping industrial customers : the dynamics of customer relationships
Author
Jackson, Barbara B.
Published
Lexington, Mass. : Lexington Books, c1985.
Location
Library Shelving Facility (LSF) >> HF5415 J28 1985 (LC)
Format
Books
54.
Winning and keeping industrial customers : the dynamics of customer relationships
Author
Jackson, Barbara B.
Published
Lexington, Mass. : Lexington Books, c1985.
Online
Online book (login required)
Online book (login required)
Location
Internet Archive >> None
Format
Books
55.
Segmenting the industrial market
Author
Bonoma, Thomas V.
Published
Lexington, Mass. : Lexington Books, c1983.
Location
Library Shelving Facility (LSF) >> HF5415 B525 1983 (LC)
Format
Books
56.
Segmenting the industrial market
Author
Bonoma, Thomas V.
Published
Lexington, Mass. : Lexington Books, c1983.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
57.
Business marketing : an interaction and network perspective
Published
Boston : Kluwer Academic Publishers, c1995.
Location
Library Shelving Facility (LSF) >> HF5415.1263 B865X 1995 (LC)
Format
Books
58.
Innovation im Kontext branchenstrukturellen Wandels in der genossenschaftlichen Weinwirtschaft : Strategieanalyse und Unterstützungsansätze
Author
Staub, Patrick
Published
Göttingen, Germany : Cuvillier Verlag, 2015.
©2015
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
59.
Essentials of services marketing
Author
Wirtz, Jochen
Published
Singapore : Pearson Education South Asia, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
60.
Services marketing
Author
Rao, Rama Mohana
Published
New Delhi : Dorling Kindersley, ©2011.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
61.
Marketing usluga : koncept, strategije i implementacija
Author
Babić-Hodović, Vesna
Published
Sarajevo : Ekonomski fakultet Univerziteta u Sarajevu, 2010.
Location
SML, Stacks, LC Classification >> HD9980.5 .B324 2010 (LC)
Format
Books
62.
Leisure marketing a global perspective
Author
Horner, Susan
Published
Amsterdam ; London : Elsevier Butterworth-Heinemann, 2005.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
63.
Schemi di negoziato e tecniche di comunicazione per il tessile e abbigliamento
Author
Guercini, Simone
Published
Firenze : Firenze university press, 2003.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
64.
Marketing construction services : an introduction to the trends in marketing services within the construction industry
Author
Pryor, Paul, 1946-
Published
New York : Industrial Press, 2001.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
65.
The AMA handbook of marketing for the service industries
Published
New York, NY : American Management Association, c1991.
Location
Library Shelving Facility (LSF) >> HD9980.5 A53X 1991 (LC)
Format
Books
66.
The AMA handbook of marketing for the service industries
Published
New York, NY : American Management Association, c1991.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
67.
Bigger business in piece goods with more profit
Author
Appelbaum, Nat
Published
New York : Merchandising Division, National Retail Merchants Association, 1963.
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
68.
Textile outlook for the sixties
Author
International Statistical Bureau (New York, N.Y.)
Published
[Washington] United States. Dept. of Commerce, Business and Defense Services Administration, 1960.
Location
Library Shelving Facility (LSF) >> C 41.2:T 31/2
Format
Books
69.
Neuromarketing in the B-to-B-sector importance, potential and its implications for brand management
Author
Gentner, Friedrich
Published
Hamburg : Diplomica Verlag, 2012.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
70.
Business-to-business marketing practices in China
Published
Bradford, England : Emerald Group Publishing, c2007.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
71.
The industrial marketing and purchasing group and international marketing
Published
[Bradford, England] : Emerald Group Pub., 2004.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
72.
Journal of business & industrial marketing Vol. 17, No. 6, Marketing practices in Africa
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
73.
B to B
Published
Chicago, Ill. : Crain Communications
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
74.
B to B.
Published
Chicago, Ill. : Crain Communications, c2000-
Location
MARX Library, Current Journals >> Shelved by title
Format
Journals & Newspapers
75.
Business marketing management : a strategic view of industrial and organizational markets
Author
Hutt, Michael D.
Published
Fort Worth : Dryden Press, c1992.
Location
Library Shelving Facility (LSF) >> HF5415.13 H87X 1992 (LC)
Format
Books
76.
Business marketing management : a strategic view of industrial and organizational markets
Author
Hutt, Michael D.
Published
Fort Worth : Dryden Press, c1992.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
77.
The journal of business & industrial marketing
Published
[Santa Barbara, CA : Grayson Associates, c1986-
Location
Library Shelving Facility (LSF) >> Shelved by title
MARX Library, Current Journals >> Shelved by title
Format
Journals & Newspapers
78.
Journal of business & industrial marketing
Published
Bradford, England : MCB University Press ; Emerald Publishing Group
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
79.
Sales force performance
Published
Lexington, Mass. : Lexington Books, c1985.
Location
Library Shelving Facility (LSF) >> HF5439.5 S33 1985 (LC)
Format
Books
80.
Sales force performance
Published
Lexington, Mass. : Lexington Books, c1985.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
81.
Industrial marketing management and controls
Author
Williams, L. A. (Leonard Ainslie), 1909-
Published
New York : American Elsevier Pub. Co., 1968 [c1967]
Location
Library Shelving Facility (LSF) >> Nfg49 967Vv
Format
Books
82.
SignGraphic outdoor advertising magazine
Published
Istanbul, Turkey : Medyatek Reklam Ve Yayincilik.
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
83.
The pricing of industrial services
Author
Reen, Natalia, 1967-
Published
Åbo, Finland : Åbo Akademi University Press, 2014
Location
Library Shelving Facility (LSF) >> HF5416.5 .R44 2014 (LC)
Format
Books
84.
Strumenti e percorsi di marketing aziendale e del territorio
Published
Milano, Italy : FrancoAngeli, c2014.
Location
SML, Stacks, LC Classification >> HF5415 .S87X 2014 (LC)
Format
Books
85.
Business-to-business marketing / by: Richard K. Miller and Kelli Washington
Published
Loganville, GA : Richard K. Miller & Associates, [2014]-
Miramar, FL : Richard K. Miller & Associates
Online
Online resource, archived issues
Online resource, current year if available
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online
86.
Marketing of consumer financial products : insights from service marketing / Ritu Srivastava
Author
Srivastava, Ritu
Published
New York : Business Expert Press, 2023.
Location
MARX Library >> HF6161.F46 S658 2023 (LC)
Format
Books
87.
Service marketing in Ghana : a customer relationship management approach
Author
Kuada, John
Published
London, England ; Asokoro, Nigeria : Center for Sustainability and Enterprise Development : Adonis & Abbey Publishers Ltd, 2014.
©2014
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
88.
Financial services marketing : an international guide to principles and practice
Author
Ennew, Christine
Published
Abingdon : Routledge, 2013.
Online
Online book
Location
Yale Internet Resource >> None
Format
Books / Online
89.
Marketing technology as a service : proven techniques that create value
Published
Hoboken, N.J. : Wiley, 2010.
Location
MARX Library >> HC79.H53 M37 2010 (LC)
Format
Books
90.
European journal of marketing Vol. 36, No. 9/10, Market orientation and service firm performance : a research agenda
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
91.
Journal of services marketing Vol. 16, No. 7, Relationship marketing in services
Published
Bradford, England : Emerald Group Publishing, c2002.
Online
Online book
Location
Yale Internet Resource
Format
Books / Online
92.
The friction-free economy : marketing strategies for a wired world
Author
Lewis, T. G. (Theodore Gyle), 1941-
Published
New York : HarperBusiness, 1997.
Location
Library Shelving Facility (LSF) >> HC79 H53 L49X 1997 (LC)
Format
Books
93.
The friction-free economy : marketing strategies for a wired world
Author
Lewis, T. G. (Theodore Gyle), 1941-
Published
New York : HarperBusiness, 1997.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
94.
Managing services marketing : text and readings
Author
Bateson, John E. G.
Published
Fort Worth : Dryden Press, c1995.
Location
Library Shelving Facility (LSF) >> HD9980.5 B38X 1995 (LC)
Format
Books
95.
Managing services marketing : text and readings
Author
Bateson, John E. G.
Published
Fort Worth : Dryden Press, c1995.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
96.
Add value to your service : the key to success
Author
Services Marketing Conference (6th : 1987 : San Diego, Calif.)
Published
Chicago, Ill. : American Marketing Association, [1987]
Location
Library Shelving Facility (LSF) >> HD9980.5 S43 1987 (LC)+ Oversize
Format
Books
97.
International market evaluations : solar thermal prospects
Published
[Sacramento, Calif. : California Energy Commission], International Trade Program Committee, Energy Technology Development Division, Technology Evaluations Office, Energy Technology Export Program, [1987]
Online
Online book
Location
HathiTrust Digital Library >> Online Resource
Format
Books / Online
98.
The Services challenge : integrating for competitive advantage
Published
Chicago, Ill. : American Marketing Association, 1987.
Location
Library Shelving Facility (LSF) >> HD9980.5 S4255 1987 (LC)+ Oversize
Format
Books
99.
The Services challenge : integrating for competitive advantage
Published
Chicago, Ill. : American Marketing Association, 1987.
Online
Online book (login required)
Location
Internet Archive >> None
Format
Books
100.
Journal of hospitality & leisure marketing
Published
Binghamton, N.Y. : Haworth Press, -©2008.
Online
Full text
Location
Yale Internet Resource >> None
Format
Journals & Newspapers / Online